1 Organized Events (including speaking opportunities): Masterclasses, webinars and networking events. 2 Exclusive Access to Knowledge Hub with proprietary research, industry data, market insights and case studies. 3 Training and Professional Development: Access to specialised training programs, workshops and other professional development opportunities. 4 PR & Marketing: Inclusion in APOLA public relations and marketing channels (eg social media, press releases etc). 5 Recognition and Certification: For members with outstanding commitment to sustainable and responsible outdoor lodging practices. 6 Use of APOLA’s logo: To raise awareness and instil credibility and consumer confidence. 7 Relations with other Associations: Connection with associations globally when extending business activities beyond Asia Pacific. 8 Collective Empowerment: Engagement with government and NTOs on formulation of policies and regulations supporting or limiting development.